Company to upgrade central system, enhance digital program and deliver a full suite of new retailer hardware via eight-year contract

LONDON, July 15, 2025 /PRNewswire/ — Brightstar Lottery PLC (NYSE: BRSL) (“Brightstar”) announced today that it will deploy its fully-integrated lottery solution, OMNIA™, to modernize retail and digital solutions for the Missouri Lottery via an eight-year contract. OMNIA seamlessly connects retail and digital lottery channels and was designed to simplify operations and elevate player experiences. Brightstar will also enhance the Missouri Lottery’s digital program to include Connected Play, second-chance promotions and loyalty program.

“For more than 30 years, the Missouri Lottery has relied on Brightstar’s world-class technology and insight to help contribute more than $8.5 billion to public education throughout our state,” saidLester Elder, Missouri Lottery Executive Director. “We are excited to build upon this long-term partnership over the course of the next eight years and deliver new, premier experiences for our players.”

“Brightstar is honored to support the Missouri Lottery as it embraces the evolving lottery landscape and implements innovative solutions that will increase flexibility to manage its operations and engage players in new ways,” said Scott Gunn, Brightstar Chief Operating Officer North America Lottery. “We look forward to delivering these high-performing solutions, while helping the Lottery achieve its goals of maximizing funds to education.”

Brightstar will also deliver new retailer equipment including 5,250 Retailer Pro S2s, 2,220 GameTouch™ 28s, 75 GameTouch™ 20s, 250 GameTouch™ Draws, 1,250 Digital Menu Boards, and an enhanced communications network. These solutions drive player engagement and offer versatility, reliability and convenience, backed by the high performance and integrity of Brightstar’s market-leading central system.

Brightstar serves nearly 90 lottery customers and their players on six continents. It is the primary technology provider to 26 of the 46 lottery jurisdictions in the U.S. and seven of the world’s 10 largest lotteries.

For more information, visit us at brightstarlottery.com or follow along on LinkedIn.

About Brightstar
Brightstar is an innovative, forward-thinking global leader in lottery that builds on our renowned expertise in delivering secure technology and producing reliable, comprehensive solutions for our customers. As a premier pure play global lottery company, our best-in-class lottery operations, retail and digital solutions, and award-winning lottery games enable our customers to achieve their goals, fulfill player needs and distribute meaningful benefits to communities. Brightstar has a well-established local presence and is a trusted partner to governments and regulators around the world, creating value by adhering to the highest standards of service, integrity, and responsibility. Brightstar has approximately 6,000 employees. For more information, please visit www.brightstarlottery.com.