GoldenRace joins forces with Novibet, a fast-growing international GameTech company, in a new strategic partnership. The collaboration will enrich Novibet’s product portfolio and further accelerate its expansion across Europe and the Americas.
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PARTNERSHIPS
GOLDENRACE AND NOVIBET JOIN FORCES TO ELEVATE VIRTUAL SPORTS ACROSS EUROPE AND THE AMERICAS
SEP 24, 2026
GoldenRace joins forces with Novibet, a fast-growing international GameTech company, in a new strategic partnership. The collaboration will enrich Novibet’s product portfolio and further accelerate its expansion across Europe and the Americas.
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Through this agreement, GoldenRace’s most popular Virtual Sports will be fully integrated into Novibet’s advanced betting platform, enhancing the entertainment experience for players in Greece, Brazil, Mexico, Ireland and other key regulated markets.
A major highlight of the partnership is the inclusion of GoldenRace’s next-generation Virtual Football. Renowned for being the most-played Virtual Football in the industry and for its 4K Ultra-HD visuals, motion-captured technology and unparalleled realism. Novibet’s players around the globe will now have access to its multiple formats, including Leagues, and tournaments, such as the World Cup and the Euro Cup.
“Partnering with GoldenRace allows us to strengthen our global portfolio with some of the most engaging and realistic Virtual Sports in the industry. This collaboration reflects our commitment to innovation and to delivering best-in-class entertainment experiences to our players across multiple markets.”
Fotini Matthaiou, Casino Product & CRM Director of Novibet
“As two industry leaders, each with a strong presence in different global markets, we are joining forces to transform the Virtual Sports landscape in Greece, Brazil, Mexico, and so many other key markets. Our goal is to provide operators with engaging and profitable Virtual Sports and this partnership with Novibet is a perfect reflection of that vision.” Martin Wachter, CEO & Founder of GoldenRace
While football remains a top choice internationally, some of these markets have also a strong interest in horse racing, making GoldenRace’s Horse Racing product a key addition to Novibet’s portfolio. Alongside football and horse racing, Novibet’s players will also have access to a diverse range of Virtual Sports, including Greyhound and Motorbike Racing, 3×3 Basketball and more.

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100HP (Gaming)